Support is about providing help to people, whether they be customers, collaborators, interested parties, and otherwise.
Conventional Support Strategies
Contact info available on the website (commonly email and phone number)
Answers to FAQs (Frequently Asked Questions) on the website
Live chat application on website
Support/Feedback form on website
Community Q&A (Question and Answer) websites
Documentation and product manuals available for view and download on website
The company website will be the most significant portal to provide support. Ensure that people at least have an email address to send their queries to. Further than that, make important information such as product specifications, shipping/payment gateways available so that people know exactly what products are and what processes are accepted.